GTM Stack

Is there a standard enrichment or waterfall that Clay provides to classify whether a company is AI vs Digital Native?

February 2026

1 Answer

Clay doesn't have a pre-built waterfall for AI vs Digital Native classification, but you can create custom classifications using Clay's AI tools. Use Claygent with company name and domain to write accurate prompts that determine if a company is AI-focused or Digital Native based on your specific criteria. Alternatively, use the "Use AI" enrichment to analyze company data and classify them based on their services, tech stack, or business model. This approach allows you to go beyond basic industry categories to achieve granular segmentation tailored to your needs.

February 2026

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