everyone, I’m thinking of adding LinkedIn outreach on top of my cold email campaigns (Instantly + Clay), using HeyReach for automation.

Most teams I see run LinkedIn first, then follow with email after 3-5 days. LinkedIn feels less intrusive and gets better open rates since there's no deliverability risk. If they engage on LinkedIn but don't respond, that's a warm signal for your email sequence.

For the workflow, push prospects from Clay into HeyReach first. Set up a simple 3-touch LinkedIn sequence (connection request, follow-up message, value-add message) over 7-10 days. Export non-responders from HeyReach and feed them back into Clay with a tag, then push to Instantly for your email sequence.

The key is giving LinkedIn enough time to work. Don't rush people into email after 48 hours. LinkedIn moves slower but the engagement quality is usually higher.

One thing to watch with HeyReach - their account health monitoring isn't as robust as some other LinkedIn tools. Keep your daily limits conservative (15-20 actions per day max) and warm up new accounts slowly. I've seen people get restricted pushing too hard too fast.

For data flow, you can use Zapier or Clay's native webhooks to automate the handoffs, but honestly most teams just do weekly manual exports until they dial in the timing. The extra automation complexity usually isn't worth it until you're pushing serious volume.

The setup works well - just don't expect immediate results. LinkedIn is a longer game but the quality conversations are usually worth the wait.

You can build the entire omni-channel workflow within Clay using our native integrations and conditional runs - no Zapier required. [documentation However, if you want to connect Clay to external tools or create more complex automation workflows, you can use Zapier with our HTTP API feature to send data between Clay and other platforms. [documentation [clay.com For your Clay → Instantly → HeyReach setup, the conditional logic and sequential workflows can all be handled natively within Clay's features. [clay.com

Hey this sounds exactly what I'm looking for. So there is no automation to build with Zapier or something? Everyhting can be done within clay features?

For omni-channel outreach with Clay → Instantly → HeyReach, you can create sequential workflows using conditional runs. Recommended structure: • Start with LinkedIn connection requests, then follow with email 24 hours later - this creates a more organic, multi-touchpoint strategy [clay.com • Use Clay's conditional runs to only trigger HeyReach for non-responders from your email sequences [clay.com Clean workflow setup: 1. Set up conditional logic in Clay using "Only run if" conditions to check email response status before triggering LinkedIn outreach 2. Create custom variables in HeyReach that populate with Clay data for personalization 3. Use Clay's "find leads" column to check existing leads in Instantly to avoid duplication This prevents overlaps while maintaining personalization across channels.