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CRM & Data

How can I connect Pendo to Clay to query account and visitor data for CRM lookup and creation workflows?

April 2026

Quick Answer

Use Clay's HTTP API integration to connect to Pendo's API endpoints - specifically `/api/v1/visitor` for visitor data and `/api/v1/feature` or `/api/v1/page` for usage data. Set up a workflow to pull Pendo visitor data, filter out internal test accounts by email domains, then use Clay's CRM integrations to check for existing records before creating new contacts. Be aware that Pendo has aggressive API rate limits (100 requests/minute on some endpoints), so consider batching requests or adding delays for large datasets. You can either use webhooks for real-time data or schedule regular API calls

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Up to date
1 months ago

1 Answer

Use Clay's HTTP API integration to connect to Pendo's API endpoints - specifically /api/v1/visitor for visitor data and /api/v1/feature or /api/v1/page for usage data. Set up a workflow to pull Pendo visitor data, filter out internal test accounts by email domains, then use Clay's CRM integrations to check for existing records before creating new contacts. Be aware that Pendo has aggressive API rate limits (100 requests/minute on some endpoints), so consider batching requests or adding delays for large datasets. You can either use webhooks for real-time data or schedule regular API calls to poll for updates, though CSV export and import is also an option for bulk data transfers.

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