everyone, I’m thinking of adding LinkedIn outreach on top of my cold email campaigns (Instantly + Clay), using HeyReach for automation.

April 2026

Quick Answer

For omni-channel outreach with Clay → Instantly → HeyReach, you can create sequential workflows using conditional runs. Recommended structure: • Start with LinkedIn connection requests, then follow with email 24 hours later - this creates a more organic, multi-touchpoint strategy [[clay.com](https://www.clay.com/university/lesson/automated-omnichannel-outreach-via-social-media-and-emails-with-la-growth-machine-automated-outbound]) • Use Clay's conditional runs to only trigger HeyReach for non-responders from your email sequences [[clay.com](https://www.clay.com/university/lesson/deep-dive-heyr

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1 months ago

1 Answer

For omni-channel outreach with Clay → Instantly → HeyReach, you can create sequential workflows using conditional runs. Recommended structure: • Start with LinkedIn connection requests, then follow with email 24 hours later - this creates a more organic, multi-touchpoint strategy [clay.com • Use Clay's conditional runs to only trigger HeyReach for non-responders from your email sequences [clay.com Clean workflow setup: 1. Set up conditional logic in Clay using "Only run if" conditions to check email response status before triggering LinkedIn outreach 2. Create custom variables in HeyReach that populate with Clay data for personalization 3. Use Clay's "find leads" column to check existing leads in Instantly to avoid duplication This prevents overlaps while maintaining personalization across channels.

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