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Outbound Tools

Can I use Clay's sequencing tool to create emails and then send them through Instantly instead of Clay?

April 2026

Quick Answer

Yes, you have two options with Clay's sequencer: Option 1 is using Clay's native sequencer (beta) to send up to 4 emails directly from Clay. Option 2 is creating personalized email copy in Clay (subject lines and body text) and pushing those to Instantly as custom variables that you reference in your Instantly campaign (e.g., {{subjectline}}, {{emailbody}}). Most users prefer Option 2 because it combines Clay's research and personalization capabilities with Instantly's superior deliverability infrastructure and advanced sequencing features. You can generate up to 4 emails with either approach.

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Up to date
1 months ago

1 Answer

Yes, you have two options with Clay's sequencer: Option 1 is using Clay's native sequencer (beta) to send up to 4 emails directly from Clay. Option 2 is creating personalized email copy in Clay (subject lines and body text) and pushing those to Instantly as custom variables that you reference in your Instantly campaign (e.g., {{subjectline}}, {{emailbody}}). Most users prefer Option 2 because it combines Clay's research and personalization capabilities with Instantly's superior deliverability infrastructure and advanced sequencing features. You can generate up to 4 emails with either approach.

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